Keep California Beautiful has been helping Californians talk about litter and write their own wrongs. In an effort to change perceptions of those who litter and the act of littering, to induce a long-term change in behavior we have been hosting events to bring attention to the Littering Is Wrong Campaign.
Keep California Beautiful launched The Littering Is Wrong Too Campaign along with Earth day at the State Capital April 19th. Since then Keep California Beautiful has held events at California State Univeristy Sacramento campus in April of 2012 as well as at the State Capitol in June of 2012.
Littering Is Wrong Too kicked off an advertisement campaign in Southern California in April 2012 and we hope to see it coming our way soon.
For more information check out LitteringIsWrongToo.org and keep checking this page for updates and future information.